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630-495-2282

18W200 Butterfield Rd., Oakbrook Terrace, IL 60181

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First Look for Charity Integration

The Chicago Auto Show provides Shell the opportunity to present a $500 Shell gas gift card to one lucky winner during the stage presentation in front of an audience of 10,000 affluent Chicago-area residents.

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Public Relations

& Social Media

Discount Tickets

Promotional Efforts

In 2017, The Chicago Auto Show collaborated with Shell on a discount ticket program with $6 off of a weekday ticket – available inside participating locations when customer presented a valid fuel receipt.

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Advertising and Branding

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Show Floor Map

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Exhibit Space 2017 Auto Show

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Female attendance continues to rise, registering 54% male to 46% female over the past 5 shows.

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Loyal following with the majority of attendees visiting every year to every other year.

Media Presence

          At the Chicago Auto Show

  • 5 TV specials hosted from the show floor. 

  • 175+ hours of live radio programming from show floor.

  • #CAS17 was the top trending hashtag garnering 54 million impressions and tallying 45 million tweets during the show period.

  • Average experience lasted more than 4 hours.

2017 Highlights

  • Continues reputation as the nation’s largest and best attended consumer show.

  • More than 20 Global Vehicle debuts including Dodge Durango SRT; Ford Expedition; Hyundai Elantra GT; Nissan Midnight Editions; Nissan TITAN King Cabs; Ram 1500 Copper Sport; Toyota RAV4 Adventure among others.

  • 3,400 traditional media registrations representing 1,500 outlets.

  • A record-breaking $3 million was raised for 18 local charities at the Chicago Auto Show's First Look for Charity event.

Chicago Auto Show

Premier Partner Recap

CHICAGO AUTO SHOW

Address

18W200 Butterfield Rd., Oakbrook Terrace, IL 60181

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©2017 BY CHICAGO AUTO SHOW. PROUDLY CREATED WITH WIX.COM

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